Skate legend Alphonzo Rawls has been working and grinding all his life for the love of skateboarding. He didn't intend to make his business now what it is today as a brand, due to the fact that he was just having fun doing it.
Back in the day, Alf is best known for bringing a silky smooth street style to the vert ramp during his career as a professional skateboarder, an all-terrain machine who pioneered skateboarding in more ways than one.
From there, Alf switched lanes and dropped in on his passion for design, and that's where the stories of his two owned brands called #EVERYBODYSKATES and Savalé Footwear begin.
The 48-year-old welcomed Red Bull behind the scenes of his small business for the second episode of the new series - skater owned and skater operated, entitled "This is GOOD WORK."